Banquet & Conference Marketing Manager

 Responsible for achieving the budget goal in the group segments (C/A/I/T/U)

 Responsible for achieving the budget goal for Banqueting and catering

 Ongoing control of catering and convention bookings
 Creating the events and needs journal for Group Sales and Field Sales coordinators

 Develops the Annual Revenue Report

 Develops the Group Forecast

 Participation in Yield, Convention, Sales, Revenue, Morning Meetings

 Supervises the FIT program for Convention and Catering Sales

 Supervises the Conversion Rate for the Convention and Catering Sales

 Participation in promotional events like FAM Trips, Manager Cocktails, …

 Responsible for sales reviews within operational department

 Supervises and controls the results of all sales activities achieved from the Director of Catering

 Supporting the Director of Catering in field research of new locations, customer relations to contact persons of these locations, regular update of the actual location listing

 Promotes cross selling in the Convention and Catering department

 Develops business strategies for Convention and Catering department

 Responsible that operational staff only sell rates following the actual yield management strategies

 Produces, implements and monitors action plans to ensure Revenue Plan and forecast objectives are achieved

 Analyses current and potential markets/trends, coordinates all activities to maintain and increase revenue through added business volume and increased rate

 Oversees the selling and servicing of Catering and Convention customers

 Monitors competitor activities

 Personally handles all VIP events in the hotel

 Meets with guests from major producers/organizers of big events staying in the hotel to ensure customer satisfaction